"Is the future camera a smartphone?" Leica -equipped smartphone

The photo may be a new language anymore.

A smartphone with a momentum that it is natural to have one person, and almost all of them are cameras, so it is not exaggerated to say that the world's common language is a photo.

Such smartphone cameras have evolved significantly in recent years, and software processing that introduces AI and other mechanisms has made it possible to take pictures of an average score in any situation.In addition, HUAWEI's smartphone has begun to install Leica cameras for several years, and has exceeded the limits of smartphone cameras in terms of hardware.The latest model, "Huawei P30", is equipped with a Leica triple camera on the main camera and has a high performance that automatically sets the optimal shooting mode in any scene with a combination of three cameras and AI.

"The mirrorless boom continues, but is the future of the camera actually in a smartphone?" Gizu editorial staff who are following the latest camera situation gathered every day, talked about the future of smartphone cameras.I tried.

The evolution of the smartphone camera, what was the shocking so far?

Editorial department / Yamamoto, Yoshioka, Sasaki

──The organizer again, smartphones began to spread widely around 2009, and Instagram started in 2010.The combination of smartphones and Instagram, which allows you to publish photos around the world immediately after taking a picture, has changed the way you enjoy photos.

Sasaki: That's right.I think it was a revolution than Polaroid and Shalun in the sense that photos were the most familiar in history so far.

What is the evolution of smartphone cameras that have been impressive so far?

Yoshioka: I used a smartphone for the first time in 2009, but the size of the screen was shocking anyway.At that time, the image quality was still not good, but it was very good to see the photos I took on a bigger screen than the garage and digital camera.

── Sure.Although it is easy to be distracted by the image quality and processing of the photo itself, the smartphone is a camera equipped with the largest viewfinder in still camera history.

Sasaki: What was impressive was the "portrait mode" that blurred the background.It was surprising that it was "the future!"Probably it is an idea that was not so many in the camera industry at the time.

The appearance of portrait mode was the moment when I first felt the coming of "Computational Photo", which creates beautiful photos with software processing.

Sasaki: There are various elements such as description power, but I think the biggest reason for choosing a single -lens eye was blurred.However, I felt that the portrait mode came out and that many users had almost no reason to buy a single -lens.

Yamamoto: Now, not only the background is blurred, but it also recognizes the subject and automatically switches the mode, corrects the skin, brightens only the black crushed parts, and the smartphone is calculated just by shooting.You're going to retouch.

Yoshioka: It is not unusual for smartphones to be "usable" photos on average when comparing digital cameras and smartphones in backlit or dark places.

However, it has also been pointed out that computational photos are unnatural, such as the border between the subject and blur in portrait mode.The physical size and performance of hardware, such as lenses and sensors, are indispensable factors, as they handle light, which is a physical phenomenon.

Yamamoto: I've never used Garakae, and my first mobile phone was a smartphone.From that time, the smartphone camera has become quite beautiful, so it is honest that I did not feel the evolution of the big camera from 2012 to 2019, but still photos of the night view taken with Huawei P20.When I saw it, I was surprised that it was really amazing.The writer who bought the P20 was a photo uploaded to the chat of the gis editorial department, but that was shocking.

Sasaki: After all, the impact of Leica was great, and the photos were really amazing.

── Certainly, the P20 is different from the previous smartphone, and of course it should have been processed like other smartphones, but it felt like a photo rather than an image.

Yoshioka: Yes, what is that?After all Leica is something different.

In fact, what about Leica?

─ Sasaki bought Leica M9 a few years ago and carried around every day, and recently bought Leica Q.What was the reason you went to Leica?

Sasaki: In extreme cases, I think most cameras can take good pictures even if you close your eyes, but on the other hand, the M -type Leica cuts out the world visible from the viewfinder with the angle of lens.There was a mechanism called a range viewfinder, and there was a pleasure to handle the camera itself.And the photos that come out are obviously different from others.

─ The fun of the act of taking a picture by operating the camera and taking a picture, and the photos that can be taken are attractive.

Sasaki: When you shoot with Leica, everyday feels like a movie scene.

Yamamoto: There are some colors taken with Leica, even if you correct photos taken with other cameras with Lightroom.No, what is it really?

Yoshioka: Yes, it's really worrisome.It's like that Leica's atmosphere.What are you making, and why can't you reproduce that with other cameras?

Yamamoto: I think it can be adjusted with Lightroom, but it's impossible.

Leica has a specialist who creates a “Leica -like image” like a perfumer who makes perfume and the color design of Hayao Miyazaki.

Sasaki: It's a black box.I've never seen anyone who can explain the "LEICA -like" specifically.

If you look at it, you have the personality of "Oh, it's Leica", but you can't explain it specifically.Such a black box feeling is also attractive.

Sasaki: Even if you look around us and see SNS, Leica users are increasing.

Yamamoto: I also buy YouTuber.

Yoshioka: It seems that many celebrities are buying Leica and becoming a hot topic.

Yamamoto: I also want to buy Leica Q with a summer bonus.

The smartphone "HUAWEI P30" equipped with a Leica triple camera is that ability?

Well, Huawei is known for its Leica camera on a smartphone, but one of the latest models is "Huawei P30".

Yoshioka: The appearance of three cameras lined up is spectacular, but the gradation is also beautiful.

── This is a color called "Aurora", but the real thing is luxurious.

Sasaki: Oh.When I actually use the camera, I feel that my thoughts are slightly different compared to other smartphones.

Yamamoto: Yeah.Looking at the depiction of the photo, the performance of the lens is good, or it feels like it is driving as much as possible in hardware, and it is the opposite of other Android smartphones that push computational photos to the entire surface.It is an impression.

Yoshioka: I feel good with a beautiful conflict, not just which is better.

─ Even when I actually compared it with the Leica camera, I felt that it was like Leica.I wonder if it's close when I look into the Leica SL EVF.

Yamamoto: In "Pro" mode, it is good that information on ISO and shutter speed is displayed in that font and character colors used in the Leica lens.

Yoshioka: Oh, that's true.

Sasaki: Many computational photos feel like "images", but when you take them with "HUAWEI P30", there are many paintings like "photos".I guess the manufacturer himself thinks so.I guess it is leading to the difference in the picture that comes out.

Yamamoto: Speaking of HUAWEI, "Huawei P9" equipped with a Leica double lens camera was impressive.The photo that the monochrome sensor spits was really good.I thought that "HUAWEI P30" was inherited.

Yoshioka: This "HUAWEI P30" is a triple camera.

──A about 40 million pixel 27mm ultra -high resolution main camera, about 16 million pixels equivalent to a ultra -wide -angle camera equivalent, about 8 million pixels equivalent to 3 times the optical telephoto camera, and zoom 5 times in a hybrid., Digital zoom is 30 times compatible.

Sasaki: There are many creators who have a Huawei smartphone equipped with a LEICA camera instead of a digital camera.In a sense, I think it's a revolutionary smartphone, but when you use it, you can understand that feeling.

Yamamoto: You can take anything, whether it's small, a dark place, and it's a "photo" on it.

Sasaki: I remembered that I wanted "HUAWEI P10" before.It's not surprising that creators who usually use LEICA say, "If you buy a digital camera, this."

── Of course, the depiction of the camera dedicated machine is overwhelming, and I think it is almost impossible for smartphones to catch up there from an optical point of view.However, the smartphone has excellent portability, and it can respond to situations that cannot be shot with a camera.It is a smartphone that is easy to take photos that can be used without adjusting RAW development.

── These two photos are easy to understand, but the "HUAWEI P30" has a technology called "AI HDR+", and there are hundreds of thousands of AI incorporating patterns such as backlight and dark photos.It optimizes the depiction of each part for each photo.

Yamamoto: It is easier to take photos that can be used without adjusting RAW development, etc., rather than camera -only machines.

Yoshioka: In this case, the number of people who say smartphones will increase more.

Sasaki: That's right.But that's why photos that can only be taken with a camera -only machine will continue to be worthwhile, and I feel that more fun cameras are required to operate like M -type Leica.The "HUAWEI P30" is beyond the smartphone camera, but can also be shot in situations that can only be shot with a smartphone.I think this is an interesting one.

The option of having a newly born smartphone as a digital camera.

The smartphone "P Series" that HUAWEI is focusing on the camera function.

The "Huawei P30", which combines the optical performance that the brand called Leica, who is still the highest in camera technology, is a giant who created the foundation of a modern camera, and the state -of -the -art AI technology is "Huawei P30".It is a model that can be called "the latest camera", not just a "smartphone".

Speaking of Leica, using this "HUAWEI P30", of course, only for brands that sell high -end cameras and lenses that cost over 1 million yen does not mean that all the descriptions of Leica are available.

However, a smartphone equipped with the latest Android and EMUI9.1 with a market assumption of 77,880 yen (excluding tax), a wide -angle to 3 times, 5 times a hybrid, and 30 times digital zoom, a minimum of 2.5 cm macro.Being able to get a camera that can take beautiful pictures in all situations, such as shooting, is a surprising cost performance.

Also, the video function is not to forget.It is also the appeal of "HUAWEI P30" that you can shoot videos with Leica cameras.You can enjoy not only shooting at 4K30fps, but also unique functions such as "dual view video" that allows you to shoot HD videos with telephoto and wide -angle camera at the same time.The video can be used for 30 times the maximum digital zoom, so it supports all situations.

"Huawei P30" that combines hardware and software altitude.If there is a future camera and one direction of smartphones, it may be an extension of this model.

By the way, the low -priced "HUAWEI P30 Lite", which has a market assumption of 32,880 yen, is no longer a LEICA camera, but it is equipped with a triple camera with about 24 million pixels+about 8 million pixels+about 2 million pixels.It also supports functions.If you want to experience the most advanced smartphone camera at a reasonable price, why not put it as an option?

"HuaweiP30" and "Huawei P30 Lite" are MVNOs such as Huawei online stores, some consumer electronics retailers and e -commerce sites, IIJmio, IIJmio, Excite Mobile, NIFMO, etc.On sale in.

Source: Huawei P30

campaign information

"HUAWEI NEXT-IMAGE AWARDS" is being implemented, a photo contest for applying with a photo taken with a Huawei product such as HUAWEI P30 with a Huawei smartphone terminal.From the four categories of "Faces", "Going the Distance", "Hello, Life", and "#Emotion Tag", select the category that seems to be the most suitable for application photos and apply from the campaign site.So you can participate.The application period is until 23:59 on Wednesday, July 31, 2019.

HUAWEI NEXT-IMAGE AWARDS

Regarding after -sales service

In Huawei Japan, "Huawei Service", which has more powered up to the "Huawei Service Day" campaign launched in March this year so that more customers can experience the service more easily."Day Summer Thanksgiving Day" has been held for about 90 days since June 21, 2019.

Various benefits are available, such as the inspection service of the terminal and the presentation of TALKBAND B2 by returning repair delivery.Please see this page for details.

Huawei Service Day Summer Thanksgiving

From the editorial department: As of July 22, 2019, HUAWEI has prepared the web page "Huawei Answers" for the case designated as a company that is subject to export regulations by the Ministry of Commerce.